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Senior Vice President

Bob Walton

Performance

Bob Walton is the Senior Vice President of GTM Strategy and Revenue Performance on the BIP Ventures Performance Engineering team. He is a seasoned SaaS executive with a successful track record in Commercial and Government markets. His experience includes driving revenue growth, optimizing GTM strategies, and building scalable frameworks.

Bob is dedicated to helping portfolio companies realize their full potential and deliver exceptional value to stakeholders. He works closely with portfolio companies to execute strategic GTM efforts, build scalable revenue models, equip leadership, and align revenue teams to drive measurable, sustainable growth.

Before joining BIP Ventures in 2025, Bob spent over 16 years in various leadership and entrepreneurial roles. He spent more than six years in various executive roles, including acting as COO and CRO at AchieveIt. He is also a former founder who launched and led the CRM and Marketing Automation platform BigContracts from 2008 through 2017.

Bob earned a BBA in Finance from the University of Iowa's Tippie College of Business.

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Bob's Investments

No investments listed at this time.

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